Bwin.party Sign Sponsorship Deal with Olympique de Marseille
Bwin.party has announced another sponsorship deal with a top European football club. The company is to become the official online betting and gaming partner for Olympique de Marseille football club thanks to a three year deal signed this week.
Bwin.party has said that the deal will boost its brand awareness in the French market and ensure that it continues to see growth.
The company already has deals with clubs such as FC Bayern, Real Madrid, Juventus Turin and Manchester United.
According to the deal there will be a number of initiatives for fans such as giving supports the chance to train with the team and travel to Champions League matches.
Bwin.party will also be integrating its products into the team’s digital and social platforms and develop a number of co-branded activities.
The CEO of Bwin.party, Norbert Teufelberger, expressed his pleasure at the deal saying, “We are proud to establish this partnership with Olympique de Marseille, one of the oldest and most successful clubs in France and Europe. Today’s announcement means that we are now partnered with six of the greatest clubs in European football, enabling us to offer our customers an unparalleled range of online and real world offers.”