Aristocrat Enjoys Success with Facebook Casino App
One of the leading land-based and online gaming technology suppliers, Aristocrat, has released its first Facebook app, Heart of Vegas.
The game is the first released since Aristocrat purchased social casino developer Product Madness last year. The game has proved to be an instant hit and in the first few weeks it was installed over 500,000 times.
Hearts of Vegas offers free to play versions of a number of Aristocrat’s slots. Many players will be familiar with the games from casinos in Las Vegas and the rest of the world. Facebook users receive bonuses such as free coins and personalised promotions if they become fans of the games.
Since the app proved to be a hit, the team behind the game has said that they expect to release new Aristocrat content to Facebook at regular intervals.
The Managing Director of Aristocrat, Craig Billings, said “We are absolutely thrilled with the tremendous response Facebook users have had to Heart of Vegas. Social gaming is an important pillar in Aristocrat’s online strategy, so it’s very exciting to see our first game with the Product Madness team achieve such success.”