Zynga Japan to Close While Gambling Sites Launch
It’s been a mixed week for Zynga, on one hand the company has announced the closure of its Japanese operations, on the other the company has launched a series of online gambling landing pages.
CEO of Zynga Japan, Kenji Matsubara, announced the closure on his Facebook account. The message, written in Japanese, thanks the company’s customers and announced that it will officially close by the end of January.
Zynga Japan was meant to crack the Asian gaming market. However, it failed to achieve any real success in the extremely competitive Japanese market.
However, it seems that Zynga is making good progress into the real money gambling market.
Zynga recently launched its social online gambling website with the tag lines “Casino For the People” and “Poker For The People”.
The sites can currently be accessed from anywhere and for the time being only contain marketing material. However, when the sites go live they will only be available to residents of the United Kingdom who are of legal gambling age.
The sites will enable Zynga to start collecting a player base even before the official launch. The casino site is expected to initially feature 180 games including slots, roulette and blackjack.