Fanatix Announces US Launch
The UK’s leading sports social network, fanatix, has announced the launch of a new US app after it secured an addition $1 million in funding.
The UK’s leading sports social network, fanatix, has announced the launch of a new US app after it secured an addition $1 million in funding.
The app, which is free for iOS, is hoping to replicate its success in the UK where it has over 250,000 downloads and over 35,000 daily active users.
Founder and CEO of fanatix, Will Muirhead, said that “The collision of social and mobile has created the opportunity for the sports industry to ‘re-imagine the back-page’ and we think that we’re starting to see that fulfilled by the fanatix suite of products.”
He said that the past summer of sport resulted in real growth for the app and with October thru December being “the most jam-packed time in American sports… now is the ideal time to bring U.S. fans the remarkable platform that sports fans abroad have been raving about over the past year.”
Fatatix give sports fan a personalised stream of content and enable easy sharing of that content between groups of friends.
The average user is now accessing the app five and a half times a day to see the latest content before, during and after sporting events. It is the ultimate platform for sports enthusiasts to share and discuss their love of sports.
