Facebook to Focus on Mobile Usage
Facebook’s Chief Executive Officer, Mark Zuckerberg, has given his first public interview since May.
In the interview he described how mobile is definitely the way forward for the company, but that they won’t be building a phone.
According to Zuckerberg, for every “person who’s using Facebook on mobile, there’s more engagement and they’re spending more time, we think we’ll make a lot more money than on the desktop.”
Zuckerberg believes that the company made a mistake when they built mobile apps using HTML5 so that they could run on many devices instead of building OS specific apps.
He described this decision as “one of the biggest mistakes, if not the biggest, strategic mistake we’ve made, but we’re coming out of it now.”
However, Facebook have now released apps for iOS which can be used on both the iPhone and the iPad and the company is also working on a new Android app.
When asked about the possibility of a Facebook phone Zuckerberg said that it is “clearly the wrong strategy for us.”
Instead he believes that they need to “build a system which is as deeply as possible integrated into every major device that people want to use.”