William Hill casino has signed a partnership agreement with the UK gaming machine supplier, Inspired Gaming Group. According to this 4 year contract, Inspired Gaming Group will be responsible for supplying over 6,000 gaming machines such as slots and video poker, to the William Hill casino shops situated around the United Kingdom.
The partnership deal will also see the Rainmaker terminals belonging to Inspired Gaming being distributed to more than 1,500 William Hill casino stores, which accounts for 75 percent of its gaming portfolio. According to the Chairman of Inspired Gaming Group UK, Jim O'Halleran, this new deal with William Hill casino is their most significant yet.
"We are delighted to have worked successfully with William Hill over the last three years and to have together driven double digit income growth each year," he said. "Rainmaker, its server based gaming functionality, has been responsible for offering William Hill customers a fully enhanced and cutting edge gaming experience."
Each William Hill Casino shop will take in up to four of the Inspired Gaming machines, and the Rainmaker terminals will carry Blackjack, poker variations, and varied content from the AWP sector.
William Hill casino is one of the most well-known veterans in the book-making industry in the UK, and has been in operation for well over 70 years. With hundreds of thousands of clients under its belt, William Hill casino is also the UK's largest retail betting domain, and leads the market in telephone and online betting services, as well as online gaming. Inspired has also closed another major deal this month with UK bookmaker, Ladbrokes.
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